Events marketing - UK vs USA

Presented by Claire Stokes, The Circle Agency

If you are thinking about taking your brand 'on the road' then don't miss this seminar. Hosted by The Circle Agency, who successfully manage the multi award winning EA Hub Tour - see for yourself how the agency met the challenge of delivering this, now all-year round program, to 2,647,000 consumers at 46 events nationwide during 2007.

Immerse yourself in the strategies and tactics required to facilitate a successful live marketing tour. Learn how to plan and execute - from designing the vehicle to finding the right staff, from tour management and operations to calculating ROI.

Fresh back from Chicago with a silver for Best Vehicle Design at the 5th Annual Ex Awards - let Claire and her team take you through the 10 things you should know before you hit the road.